Dating in Atlanta is serious business. While many singles are swiping left or right on dating apps to find their person, those who can afford to are turning to Atlanta’s elite matchmakers to find love. And Black gay men are no exception.

On “Love Match Atlanta,” the new reality show debuting on Bravo on May 8, viewers are given a look into the professional and personal lives of a group of highly-sought after matchmakers as they use their charm and skill to compete for the hearts and dollars of Black Atlanta’s most eligible singles. The cast includes professional matchmakers and business owners Ming Clark, Joseph Dixon, Kelli Fisher, Tana Gilmore, and Shae Primus.

In a city that has developed a reputation for simultaneously being an oasis of Black wealth and opportunity, and for some Black gay men, a consistent disaapointement where quantity outweighs quality in terms of finding a potential partner, the dating experiences of both gay and straight singles in Atlanta provides more than enough source material for the one-hour show.

What do Black gay men want when it comes to finding relationships? It’s the central question Atlanta gay dating coach and matchmaker Lamont White will work to answer in his new video series “The Gay Man’s Guide To Dating.” The five-part series will launch in July on CNPTVs YouTube channel.

Gay dating coach and matchmaker Lamont White, 40, has been successfully introducing single Black gay men in Atlanta and across the United States to their ideal mate through his dating service Better Way To Meet since 2014. The Pittsburgh, PA native who works in public health by day, was already using his master's degree in professional counseling by providing therapy for gay men and couples as early as 2004. So when a gay friend mentioned his less than stellar experience as a client of a matchmaking service, it lit the fuse for White to create a new model tailored for gay men.